Idea Infotainment & Technology Labs Pvt. Ltd.,

Milch Cheese

Milch Cheese was first started as a trading company for butter and ghee. They are one of the pioneers of the Coimbatore market, as their first retail shop was opened in 1983. Later they evolved as one of the prominent milk product producers of South India. Now their prominent production involves milk, cheese, butter and curd.


With the advent of foreign based milk products, it is very difficult for a native brand to stand firm. We have to make our product to stand out from the foreign products in terms of design, packaging, etc.

The Solution:

After a thorough analysis, we had decided to create new designs for the packages. We rejuvenated all the products and made it to stand out from its competitors.

The Result:

Apart from the increase in sales, our product also got several awards for its stunning design.

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Happy Client Says

"Idea Infotainment is undertaking the entire marketing and advertising process of Rathinam Educational Institutions for the past few years. Their service has been extraordinary and their deliveries were on time. They are certainly aware of all the new technologies in the global arena, which makes them unique among other digital agencies."
Prof. R.Manickam, CEO, Rathinam Group of Institutions.

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